Shakira for Crest 3D White.

For the launch of Crest  "Perfection" line we wanted to take more of a premium look and feel. It's just not a toothpaste, but something everyone should include into their everyday beauty regimen. It was a two week shoot in Barcelona. The location was a secluded mansion outside of town. We took a "Hide & Seek" approach where we playfully chased Shakira around the halls of the Spanish Villa. The result, a new way of thinking about your smile: A must have beauty accesory.

Spot ran across all platforms on a global level.